Pricing · SGD

Clear prices, no surprises.

These are starting prices. Every project is a little different, so I'll confirm a fixed quote before we begin. Prices shown don't include GST. PRICES TBC

01 · Websites

Websites

Choose the type of site, then how you'd like to start. The more design work I do for you, the more it costs.

How you start Landing page1 page Starter website3 to 5 pages Booking / F&B siteMenu, booking, reviews
You have a design readyYou send a Figma file or finished design. I build it. from $400 from $900 from $1,500
Show me sites you like Most popularSend 2 to 3 live websites, Pinterest or Behance references. I adapt the style to your brand. from $600 from $1,300 from $2,000
Not sure yetI propose 2 to 3 design directions and you pick one. from $800 from $1,600 from $2,400

Included in every website

  • Mobile-first design, tested on iPhone and Android
  • WhatsApp enquiry buttons
  • Google Maps and contact details
  • Basic SEO setup (titles, descriptions, Google-friendly structure)
  • 2 rounds of revisions

Not included

  • Domain and hosting (you own and pay for these directly)
  • Images, logo and brand assets (provided by you)
  • Website text and content (provided by you)
  • Paid plugins or third-party subscriptions

Add-ons

No images or logo?

I create images, a simple logo and brand colours for you using AI tools.

from $150

No text?

Give me the context about your business and I'll write the copy for each page.

from $80 / page

Extra revision round

Need more changes after the 2 included rounds? No problem.

from $100

03 · Meta & TikTok

Meta & TikTok ads optimisation

For businesses that already have their own photos and videos. I don't produce creatives here, I make sure the ones you have reach the right people at the right cost.

Optimisation

Facebook, Instagram and TikTok campaigns.

$200 / month
  • Audience and placement tuning
  • Budget and bid adjustments
  • Pixel and conversion checks
  • Monthly summary

What you'll need

  • Ready-made photos and videos for your ads
  • Access to your Meta Business Manager or TikTok Ads account
  • Ad spend paid directly from your own account
04 · Web apps

Web apps

Apps that open in any phone or computer browser and can be saved to the home screen like a normal app. No App Store or Play Store needed. Price depends on who uses it and how much it needs to do.

Personal app

For you or a small group. Think trip planners, trackers, recipe books.

from $800
  • Up to 3 to 4 main screens
  • Saved data and simple login or passcode
  • Works offline where possible
Talk about your idea

Business tool

Used by your team. Order trackers, rosters, dashboards, checklists.

from $3,000
  • Staff logins and roles
  • Connects to Google Sheets or your existing tools
  • Built around your actual workflow
Talk about your idea

Customer app

Used by your customers. Bookings, member portals, loyalty.

from $6,000
  • Customer accounts
  • Bookings or payments
  • Admin view for your team
Talk about your idea

How app pricing works

Scoping session

We map out what the app needs to do. From $200, fully deducted if you go ahead.

Fixed price for Version 1

You get a fixed quote for the first version. New ideas later become Version 2.

Running costs on your account

Maps, AI or other services are billed to you directly, so there's no markup.

Optional support

Small fixes and upkeep from $80 a month. Bigger changes quoted per job.

05 · Updates

Updates to an existing site

Need changes to a site you already have? I charge per job, no monthly lock-in. Just let me know which platform your site runs on.

Per job

Text and image changes, new sections, small fixes.

from $80 / job
  • WordPress
  • Wix
  • Custom-built sites (including sites I built)

Please tell me

  • Which platform your site uses (WordPress, Wix or other)
  • What you'd like changed, with screenshots if possible
  • Login access, or a temporary editor account
06 · How I work

Good to know

How do payments work?

50% deposit to start, and the remaining 50% before your site or app goes live. Ads management is billed monthly.

How many revisions do I get?

2 rounds of revisions are included in every website. Extra rounds are charged as an add-on.

What do I need to provide?

Your images, logo, brand colours and website text. If you don't have them, I can create images and a simple logo with AI tools, and write your copy, at an extra cost.

Do I pay for the domain and hosting?

Yes. You buy and own your domain (usually around $20 to $30 a year), and hosting is paid by you directly. I'll help you set it up so everything stays in your name.

How long does a website take?

A landing page is usually live in about a week once I have your content. Bigger sites take 2 to 4 weeks.

Can you build an app for the App Store?

I build web apps, which open in any browser and can be saved to the home screen like a normal app. They're faster and cheaper to build, and you skip App Store fees and reviews.

Not sure which one you need?

Tell me about your business and I'll suggest what makes sense for your budget.

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